Maiscent by Vaness Mai
Designing the bottle for Vanessa Mai’s Maiscent fragrance was a particularly exciting task, as it was all about capturing the energy and charisma of this amazing woman. When we first met, I immediately sensed Vanessa’s dynamism and inner sparkle, not only on stage, but in her entire being. We wanted to reflect this energy in a fragrance that not only highlights Vanessa’s star quality, but also her strong connection with her fans. That’s why we chose the name Maiscent, as a kind of personal gift to her fans, reflecting the connection between the artist and her audience.
The bottle is designed like a jewel, with a play of light and refraction from the facets. This structure gives the bottle a refined, ever-changing complexity that reveals new facets depending on the angle from which it is viewed.
Particularly striking is the inlaid V on the front of the bottle, which stands for Vanessa, and the two vertical lines on the back. When you look through the bottle, they form the M for Mai. This makes the design a visual experience that reflects the many sides of Vanessa and her personality.
The bottle’s packaging is equally bold and sophisticated. It strikes a harmonious balance between friendly, vibrant colours and high-quality workmanship, positioning the product as the most premium in its segment. The overall design concept captures the uniqueness of Vanessa Mai and gives the feeling of taking a piece of her energy and charisma home with you.
