Shampoon by Schwarzkopf
The development of Shampoon was a tribute to Schwarzkopf’s 120 years of beauty expertise. As the world’s first powdered shampoo, introduced in the early years of the 20th century, it has now been relaunched in a modern, sustainable version – strictly limited and with a clear focus on innovation and environmental awareness, which not only reduces the weight of the product but also makes it more environmentally friendly to transport.
The use of completely plastic-free materials contributes to the reduction of single-use plastics, helping to create a more sustainable future. The product is also refillable, which promotes longevity and conserves resources.
The packaging of Shampoon plays a central role in the presentation of the product. Packaged in an elegant glass container with a seal, it conveys both luxury and Schwarzkopf tradition. Each jar is handmade, giving the product an individual touch and emphasising the quality of the craftsmanship. A unique hair care product, but also a statement for the future of the beauty industry.
